Hey, I'm Maiky!

My Name is Mareike Kalhöfer-Köchling. Yep, that’s a really complicated name. But it’s probably the only complicated thing when it comes to working with me and I already have a solution for it: just call me Maiky!

I’m a Senior Art Director based in Hamburg, Germany with a huge passion for Illustration, Lettering & Design.
What I love most about my job is that I never stop learning and therefore I'm able to create so many exciting, beautiful and fun solutions for any communicational issue. Topics like nature, empowerment, self-love & mental well-being are very important to me and often reflected in my work.

From branding to social media, editorial to commercial illustrations. I love the creative challenge, working with a team or alone pushing myself to produce the best work possible, both visually and functionally. I walk around eyes wide open and love to work with what the world is giving me. Feel free to contact me for commissions or just say "Hello".

Cheers, Maiky


Oct 2018 - ongoing
la red, Hamburg
Senior Art Director · since Dec 2020
Art Director · Oct 2018 - Nov 2020

Sep 2017 - April 2018
Parade Organics, Vancouver
Art Director

Oct 2014 - Aug 2017
Salt Works, Munich
(now part of DDB Munich)
Art Director · Jul 2016 - Aug 2017
Junior Art Director · Oct 2014 - Jun 2016

Jul 2013 - Sep 2014
Leagas Delaney, Hamburg
Graphic Designer · Jan 2014 - Sep 2014
Trainee Art · Jul 2013 - Dec 2013

selected Clients

with la red:
Kaufland International, tagesschau, ver.di, Edding, Cupper Teas, Holsten, HUK24, Fielmann

prior to la red:
Acadamic Work, Alno Küchen, Bel Deutschland, Behind-the-Scenes, Brose, Darboven, McDonalds Deutschland, MAN, Nivea Men, Parade Organics, Plant-for-the-Planet, Saucony, Škoda, Stadt Wolfsburg, Telekom Fussball, Volkswagen Nutzfahrzeuge, Volkswagen - Partner des Fussballs